![]() And our big tech competitors Apple, Amazon and YouTube - with their broad reach and deep pockets - continue to invest heavily to grow their streaming revenues. Our biggest traditional entertainment competitors, Disney, Comcast/NBCU, Paramount Global and Warner Brothers Discovery - with their large content libraries and creative expertise - are now focused on profit so they can build sustainable, long term streaming businesses. We expect that competition will remain intense, including within streaming. ![]() ![]() This year we’ll have more returning seasons than any other streamer with The Crown, Top Boy, The Upshaws, Sweet Magnolias, Heartstopper, Virgin River, Too Hot To Handle and more still to come.Ĭonsumers have so many amazing entertainment choices - from movies and TV shows to sports and news to gaming and social media just to name a few. This success demonstrates the progress we’ve made building lasting intellectual property (IP) from a standing start just a decade ago. Bridgerton S1 reappeared in Netflix’s Top 10 in May when Queen Charlotte* -our latest story in the Bridgerton franchise-launched (79.6M views), Never Have I Ever S1 re-emerged in June when we premiered the fourth and final season of this beloved coming of age story and The Witcher S1 and S2 returned to our Top 10 in July as fans re-immerse themselves in the third season of this fantasy drama. We see similar fandom on the TV side too. ![]() Murder Mystery 2 and Extraction 2 also sparked renewed interest in the original films, with both surging back into the Global Top 10 in Q2, several years after they first premiered on Netflix, highlighting the durability of these titles and talent. ![]()
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